jueves, octubre 10, 2013
miércoles, octubre 09, 2013
JAGUAR LAND ROVER MÉRIDA
NUEVA DISTRIBUIDORA JAGUAR LAND ROVER MÉRIDA
México D.F., Octubre de 2013. Para Jaguar Land Rover México es motivo de gran orgullo y satisfacción anunciar la inauguración de las instalaciones de Jaguar Land Rover Mérida; el nuevo distribuidor del Grupo Farrera que se suma a nuestra red actual en el país, y que incluye las siguientes agencias: Masaryk, Interlomas, Pedregal, León, Monterrey, Puebla, Guadalajara y Culiacán.
El pasado viernes 4 de octubre, se llevó a cabo el evento de apertura de esta nueva distribuidora ubicada en Prolongación Paseo Montejo # 300 por calle 1B, Col. Gonzalo Guerrero en Mérida, Yucatán. Teléfono 01 (999) 948 – 0800.
En la emotiva ceremonia, estuvieron presentes distinguidos miembros de la sociedad yucateca, empresarios y representantes del gobierno, como el Sr. Ing. David Alpízar Carrillo, Secretario de Fomento Económico del Estado.
Jaguar Land Rover Mérida nuevo distribuidor de las más exclusivas marcas británicas, seguirá conquistando la lealtad y preferencia de nuestros entusiastas clientes en el sureste del país con un verdadero trato personal, compromiso duradero y servicio de primer nivel.
Durante el evento, se presentó la totalmente nueva Range Rover Sport 2014. Es la emocionante SUV deportiva de lujo, que en su segunda generación es la más rápida y ágil Land Rover de todos los tiempos.
Dentro de sus características más importantes destacan los siguientes atributos:
° Diseño exterior totalmente nuevo
° Lujoso y cómodo Interior, elaborado con los más finos materiales de la industria
° El techo panorámico más grande en su categoría
° Potentes motores de hasta 510 hp
° Sistema de tracción "Terrain Response 2" para arena, nieve y lodo
Más información:
Automobili Lamborghini launches exclusive museum indoor view on Google Maps
Automobili Lamborghini launches exclusive museum indoor view on Google Maps
Sant’Agata Bolognese, October 9th, 2013 -- Automobili Lamborghini has become the first Italian company in the luxury automotive industry to launch an indoor view of its exclusive museum. This innovative feature derived from Google’s street view technology allows visitors to navigate through the two story structure located in Sant’Agata Bolognese and explore the exotic collection of classic and modern super sports cars.
Thanks to this advanced technology, web users from across the globe can now experience a 360° panoramic view of Lamborghini’s select assortment of iconic supercars which have been a symbol of Made in Italy since 1963.
Spread across two floors covering 1.500 square meters, the museum’s collection includes a selection of world famed production series such as the Miura, Countach, Diablo and Murciélago accompanied by extraordinary prototypes, limited editions, one-off models, racing cars and marine engines.
Unique scale models of original styling taken from Lamborghini’s Centro Stile can also be found on display along with some of the legendary V12powertrains.
The virtual experience includes a distinct feature which allows visitors to access an interior view of a select few models and offers the rare opportunity to see the Reventòn -limited series of only 20 units- Estoque and Sesto Elemento which are exclusive to Lamborghini’s museum.
The virtual tour of Lamborghini’s museum is available on PC, tablet and mobile via Browser and the Google Map App. The App software is supported by both iOS and Android operating systems.
To experience a virtual tour of Lamborghini’s museum, please click
Google Maps http://lam.bo/peeic
Google Local http://lam.bo/peeNT
For more information on visiting Lamborghini’s museum and for the chance to witness firsth and the birth place of Lamborghini’s current model line-up, please visit
martes, octubre 08, 2013
lunes, octubre 07, 2013
Abarth Make It Your Race: 18 November on DMAX
‘Abarth Make It Your Race’: the first talent show for aspiring drivers on air from 18 November on DMAX
- The final challenge: the six finalists will compete on the Monza race track at the wheel of their Abarth 500 Assetto Corse on 19 October.
- Fifty thousand hopefuls from across Europe have applied for the second edition of the Abarth challenge.
- The talent show will be aired for the first time in Italy on DMAX (Free DTT channel 52, Tivùsat channel 28) and then on other European networks.
The dream of racing in Monza by the side of the pros is about to come true for the six finalists of the ‘Make It Your Race’ TV talent show, which this year involved nearly 50,000 enthusiasts from across Europe who signed up for the Abarth challenge on the website.
‘Make It Your Race’ is produced by Zodiak Active, the Digital Content and Branded Entertainment company of Zodiak Media, leading independent studio in Europe and part of the DeAgostini group.
The talent show will be aired for the first time in Italy starting from November 18 on DMAX - the Discovery group channel (on digital television channel 52 and TivùSat channel 28 in Italy), which broadcasts exciting programmes for a male audience - and then across Europe.
The drivers, who will take part in an official race at the wheel of an Abarth 500 Assetto Corse on 19 October and race against the Trofeo Abarth Selenia Europa and Trofeo Abarth Selenia Italia pros, were selected at the end of a series of tests aimed at trying their skills, on and off the race track.
The search for the best amateur race drivers started with thousands of requests being sent to the MIYR website. During the summer, hundreds of hopefuls from 11 countries across Europe - Italy, France, Germany, Benelux, Spain and Portugal, Switzerland and Austria - were selected by means of aptitude tests and kart races as well as for their driving skills and the stories they have to tell.
At the end, only 28 survived and reached the final stage of the competition, determined to win their spot at Monza.
The struggle is already getting serious: the competitors have been put to the test by Make It Your Race judges Vicky Piria, Formula Abarth driver currently competing in the European F3 Open race, and Gordon De Adamich, Abarth Driving Academy manager and TV commentator with a high-profile racing past as official Superturismo Alfa Romeo driver.
During the episodes, the two resident judges were joined by very special guest judges: well-known names from the past and present of motor sports helped Vicky and Gordon in the tough finalist selection process.
The first part of the competition was staged at the Abarth Driving Academy in Varano de’ Melegari, where the young drivers, split into national teams, were instructed and their driving skills were tested. The competitors were assisted by instructors and evaluated for their consistency and their capability to respect rules, in addition to their driving skills.
The most talented and determined went on to the next stage when the aspiring drivers challenged each other at the Balocco Proving Grounds to win their chance to race at Monza. There are only six available spots and viewers will learn who made it in the course of six episodes.
A spectacular combination which will not fail to excite viewers who will experience on DMAX all the enthusiasm, passion and challenges of this electrifying experience to live the dream of being a professional racing driver, at least for a day.
Make It Your Race is made possible by the work of the entire Abarth team and the partners who take part in its activities, both on the track and the road. In particular, Abarth is accompanied in this programme by Michelin, a brand that has always been attentive to innovation and racing, and Italia Independent, who in their capacity as technical partner of the team have produced special edition sunglasses worn by the participants.
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